williamsroom Review #5 – On Swiss Performance Running Shoes & Clothing

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  williamsroom Review #5

Company: On – Swiss Performance Running Shoes & Clothing

Location: Online Shop

Mission: On was born in the Swiss alps with one goal: to revolutionize the sensation of running. It’s all based on one radical idea. Soft landings followed by explosive take-offs. Or, as we call it, running on clouds.

Website: (https://www.on-running.com/en-us/) – It was mid-day on June 22, 2018 when I was given a pair of these shoes by my mom.  I took them out of the box, and instantly understood what the hype was about, and I knew I had to write a review on this product.  When you visit the Onwebsite the modernity of the site draws you in leaving an aftertaste of curiosity.  A detailed graphic loop displaying the technology within the shoe begins automatically playing, which leaves you wanting more information about these shoes.

The site is divided up into five main categories, Men, Women, Technology, Stories, and Athletes. Each one of these pages provides a plethora of information.  Further, on down the page there is a questionnaire with a total of four questions.  These questions are designed to obtain the perfect running sensation.  The running sensation is the area of the running shoe that Onis aiming to revolutionize.

Furthermore, there is an interactive map that shows you the closest retail location in your area.

Overall, this is a website that all product-based businesses should emulate.  Ondoes a fantastic job of providing an abundance of information while maintaining a strategic simplicity, a true win-win.

Product Being Reviewed: Cloud (Blue & Denim) – “Perform all day every day with the shoe that’s Never Not On.” – (Quoted straight from their website)

Cost: $ 129.99 not incl. tax or shipping

Verdict:  Immediately after putting these shoes on, I instantly knew what the hype was about. It was clear that I have never worn a shoe that has felt this comfortable.  Honestly, it made me want to head out the door on a run through the town. The price set at a premium, which is due to the patented technology within the shoe.  The question that I cannot answer personally yet, “How long will they last?”  I will be revising this verdict if the shoe quality does not match up with the promoted tenets of this company. Otherwise, comfortable shoe, awesome website, at a premium price.

TL;DR: Comfortable shoe, awesome website, at a premium price.

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